handcrafted with wooden legs and a ceramic chalk surface, this ain’t your average rec room ping-pong table.
Made for PUMA by aruliden, a firm that approaches branding through product design, the “Chalk Table” aims to enhance the playful side of the highly competitive sports industry and to bring about a different kind of athlete. Here, they explain what they mean.
“When did sports become so serious? When did being an athlete require you to sacrifice your life? Shouldn’t playing a sport actually involve playing? Let’s bring back the social aspects of sports. Capturing joyful, active moments of life for a different kind of athlete: The After Hours Athlete.”
The chalk surface adds a fun element, allowing players to map out ideal moves or leave threatening notes to their competitors, and the under table storage is one of those amazingly simple, why-didn’t-I-think-of-that-first design solutions. The equipment is stowed away in protective cases with simple, magnetic closures to prevent weathering and runaway ping-pong balls. Game on! ($4,750)
