Heightening awareness of design-driven objects.

Different apple logo observed at ipad3 event.




steals some buzz from new launch.


the rainbow logo ( 1976 – 1998 ) was designed by rob janoff. the last logo change was in 2003 per wired.



the yerba buena center for the arts in san francisco, where wednesday’s event took place.


1976 logo on a 2011 product



[ real story behind 'think different' ] [ don't make it cute ] [ apple doin logo motion ]

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