ventura lambrate 1. milan design week 2015.
[ Ventura Projects ] can both described as a design district or integrated exhibition. Each Ventura Project involves selected exhibitions that also feature temporary initiatives, special projects and/or creative hospitality concepts. VL sixth edition’s focus is on content, creativity and experimentation with 176 exhibitors originating from 36 countries participating.
>Giopato & Coombes Editions is a new collection of LED lights in brass and hand-blown glass that all take advantage of Italian manufacturing excellence through a network of artisans to update traditional manufacturing through contemporary design.
>In Galvanotecnica Bugatti (via Ventura 3), a renovated building from the early 1900’s developing around a charming courtyard, SPAZIO900 proposes a visionary and kaleidoscopic loft concept designed by STUDIOVITTORIBORIN. The installation conceptualizes three different vintage environments, suspended between the walls, the floor and the ceiling, showcasing a wide selection of furniture and accessories, special and unique pieces and excellent anonymous design from the 50s to the 80s. It’s a trip through time and space to grab the charm of vintage décor.
>Visser & Meijwaard Multilateral is a temporary collective formed by Floor Nijdeken, Mark Sturkenboom and Visser & Meijwaard. With their presentation ‘Ensembles’ they create a surprising, interactive combination of objects that re-question and reinterpret, and let their work reconnect as well as their visitors.
>Visitors will experience how the wind can become a source of energy. Enessere Hercules is a wind generator that comes from the knowledge of the Italian artisans of the Vicenza area with a powerful engine and a unique design. Six have been sold already. >below
>A Belgian Village derives from a typical Belgian annex culture (they call it ‘Koterij’) to an exhibition concept: DIFT brought together a selection of more than 30 fine labels to build a village, from scratch, in a secret garden in Ventura. Plant-based restaurant included. >below
>yellow design presents the ‘Perfect Day Light’ installation, a composite experience of sound, light and space, an experimental analogy of the new LUCTRA® series of biologically effective light developed by yellow design and DURABLE®. >above