following a successful first edition, ventura future returns to the milan design week at a brand-new central location for its 2019 edition in the Tortona district at base. from 9 – 14 april visitors of ventura future can explore the best of contemporary design from a mix of international academies, designers, brands and labels.
ventura future has chosen a close collaboration with the cultural project base which is located in the ex-ansaldo – a former industrial area in milan. base milano is a cultural project aimed at promoting innovation, life-long learning and cross-pollination in the creative industries and will be our host during ventura future. ventura future will occupy 3500 square metres divided over two floors. and it will be full of revolutionary, innovative and ground-breaking design, focused on future visions. read more about the partnership https://organisationindesign.activehosted.com/index.php?action=social&c=24&m=40
at ventura future 2019 we will embrace several interesting themes such as food, craftsmanship, technology and some academies
another topic that will be thoroughly explored during this edition of ventura future is bio-design. with the support of the embassy and the consulate-general of the kingdom of the netherlands in milan and curated by organization in design, the project future (h)eart(h): 8 dutch design visions for a livable earthwill be on show.
fuorisalone is the set of events distributed in different areas of milan on the same days when the salone internazionale del mobile takes place, which is staged in the stands of rho fiera. every year, in april, salone and fuorisalone define the milan design week, the most important event in the world for design. the fuorisalone is not a fair event, it doesn’t have a central organization and it’s not managed by any institution. it started spontaneously early in the 1980’s thanks to the will of companies working in the furnishing and industrial design sectors. currently, it is expanding into many related sectors including automotive, technology, telecommunications, art, fashion and food.
today, the various exhibitors can organize independently or refer to studiolabo, which gives assistance: from the search for the location to the definition of strategies and to special communication plans that can be chosen on fuorisalone.it
on occasion of salone del mobile 2019, marni stops off on the moon to explore infinite worlds. marni pays tribute to this universe by presenting marni moon walk: a dimension in which primitive allure blends seamlessly with imagination of the future.
museo scienza e tecnologia
via san vittore 21, milan
in november 2017, rossana orlandi was on the beach in sardinia and witnessed a mountain of colorful plastic carried by the sea, hence the idea: a mission to involve the design world to give new life to used plastic, exploring its endless possibilities of transformation. 4 winners will receive a € 10,000 prize during the prize ceremony in the auditorium of the museo scienza e tecnologia leonardo da vinci
design pride is the most democratic party of milan design week. a parade filled with balloons, music, dancing, and performances that will last a big part of wednesday afternoon, on april 10.
superdesign show 2019 exhibitors: at superstudio più: able design award, adal, budbrand, dassault systèmes, gobbetto, inax, indonesian contemporary art & design by artura, koizumiya, korea craft & design foundation, lexus international, lg electronics, material connexion italia, miss solar light, moora mobília brasileira, normann copenhagen, radici contract, sumitomo forestry group, superhotel by giulio cappellini, tokyo creative 30, worth partnership project, yokohama makers village at superstudio 13: smart city 2019 by material connexion italia
13.000 sq.m of exhibiting spaces, 2 locations, 100.000 visitors and over 2.000 registered journalists just in 2018. all of this at superstudio, one of the most sought after and visited destinations of the milanese design week, that is reaching its twentieth year and that this year again renovates completely the superdesign show event, encoding the latest trends and the most significant proposals, with a whole-year round research.
vip preview (very important professional) 7th april 2019, 5pm-8pm (by invitation only)
press preview 8th april 2019, 10am-8pm (press only)
9th -13th april 2019, 10am-9pm
14th april 2019, 10am-6pm
superstudio più –
via tortona 27, milan superstudio 13
during fuorisalone, a highly evocative environmental installation and site-specific environmental project in which the architecture of the buildings in front of the former manufacturing area will be the protagonists, while inside them sculptural groupings will subvert visitors’ perceptions.
through a series of sculptural interventions that transform spazio quattrocento, the british artist gives rise to a multi-dimensional installation that opens spaces, perspectives and possibilities.
iqos, the smoke free product, latest discovery of the technology of philip morris international, presented on the occasion of the milan design week, the new edition of the iqos world project presented by alex chinneck. this site-specific project will involve the front buildings, at opificio 31’s entrance. a distinctive feature of the project is the zip, a visual escamotage through which the artist gives rise to a series of surreal opening from which an impalpable light comes out that will involve the audience in an immersive experience. the surfaces of the space are thus designed by the artist as metaphors of an ideal process of transformation: “opening” the physical ability to create a new narrative imagination in his audience.
the way in which interior space is thought and organized is in constant evolution. as is the way in which it is narrated. s.project – a new fluid and crosscutting exhibition format – is set to launch at the salone del mobile.milano.
s.project, a crosscutting space devoted to design products and decorative and technical interior design solutions, is just about to make its debut. in complete synergy with the salone internazionale del mobile, the international furnishing accessories exhibition, euroluce, workplace3.0 and salonesatellite, s.project will select, collect and valorise manufacturers’ proposals, providing a 360-degree perspective on interior architecture and responding to the latest market demands.
s.project’s distinctive feature is its multisectoral focus – a multidimensional space with a heterogeneous selection of goods, with products ranging from interior to outdoor furnishing, from wellness products to fabrics, from lighting to acoustic solutions, from coverings to finishes.
s.project aims to be a new business-to-business platform that underpins the alliance between retail, designers and companies, providing an inclusive experience and the ultimate networking environment. it is the ideal place for showcasing manufacturing excellence, new concepts and innovative solutions to professionals within the sector and national and international buyers.
now into its 30th edition, the exhibition rounds off the salone internazionale del mobile trade events with a wide variety of products – furnishing accessories, objects, decorative pieces, textiles – and styles.
launched in 1989, in response to the growing demand for decorative goods, the international furnishing accessories exhibition has become the sector’s leading event, showcasing an increasingly varied and comprehensive selection of excellent pieces year by year, encompassing the entire home furnishing system, ranging from decorative objects, furnishing accessories and textiles for the home.
with more than 200 exhibitors, the over 370,000 visitors who flock to it each year will find the exhibition packed with everything that helps to bring character and originality to the domestic spaces.
innovative design, style and trends are the buzzwords for this particular event. stand-alone accessories in their own right, but which help to redesign a space when combined. exclusive pieces spanning modern to classic design, to make homes even more welcoming and ensure they reflect the personalities of those who live in them.
workplace3.0 is conceived as an irreplaceable think tank for finding out about and understanding upcoming necessary changes to workspaces. more than just an exhibition, it is a starting point for stimulating forward-looking ideas capable of catering to a changing market and changing needs.
as from 2015, the salone dedicated to the workplace has taken on the new designation workplace3.0, an innovative exhibition area devoted to design and technology in workspace planning, that confirms its new vocation as an exploration of brand-new approaches, forms and solutions to the workplace “of the future”, in which the human factor and smart technologies have a vital role to play.
the world of work is changing rapidly, along with the actual concept of work: new methods call for different workspaces. workplace3.0, devoted to design and technology, is the best-equipped event to respond to this shift and to market demand. it showcases the finest products designed for procurement plans, reception areas and office spaces of the best companies working on solutions that dovetail with the new ways of working and the new design requisites for “inhabiting” the workspace.
the 2019 edition of workplace3.0 will debut with a new exhibition format. the 53 exhibiting companies will make their liquid and hybrid presence felt throughout the fairgrounds, another way of underscoring their mission to promote experimentation in design. this new exhibition format is a genuine reflection of the social transformation of the workspace into a flexible, permeable and dynamic area, ripe for professional interaction and engagement with other day-to-day activities.
the international event in the design world dedicated to the under-35s.
salonesatellite was the first event to focus on young designers, instantly becoming the unrivaled place for interface with manufacturers, talent scouts and the most promising young designers, and since 1998 runs again concurrently with the salone del mobile.milano.
its creation was essentially a declaration of faith in the creative potential of designers under 35. many of the prototypes presented in the previous editions have gone into production, and many of the 10,000 designers who have taken part over the years, along with 270 international design schools, are now big names on the design scene. indeed, salonesatellite’s challenge has always been to imagine the shape of design to come and to try and imagine how future generations will forge a new, perfect balance between project, function and beauty.
started in 2010, the salonesatellite award is a further opportunity to facilitate contact between young designers and businesses.
now into its 58th edition, the salone internazionale del mobile is gearing up again to be the focus of international attention.
a showcase that has always mixed business with culture, shaping the history of design and furnishing yesterday, today and tomorrow. a global platform for truly top-notch products with the emphasis on innovation. the salone internazionale del mobile is split into three style categories: classic, which draws on the values of tradition, craftsmanship and skill in the art of making furniture and objects in the classic style; design, products that speak of functionality, innovation and boast a great sense of style and xlux, the section devoted to timeless luxury re-read in a contemporary key. a range of goods that combines quality and technology, shaped by the creativity of the leading sectoral companies, practised at developing their businesses by investing each year in innovative products and home furnishing solutions.
the many exhibitors along with the thousands of products being unveiled for the first time confirm the salone internazionale del mobile’s enormous value as an international showcase for creativity and a forum for industry professionals, with more than 370,000 attendees on average, every year, from 188 different nations.
lexus presents the future is limitless the lexus mission to create a better world through design comes to design miami/ in the luxury brand’s fi rst year as the official automotive partner of the fair. celebrating its thirtieth anniversary in 2019, lexus has seen many milestones since it launched, including the industry-redefining ls 400, the first-ever luxury crossover rx, the first-ever luxury hybrid, and the revered supercar lfa. with the future is limitless, lexus looks to the future.
lexus brings the lf-1 limitless future concept vehicle to design miami/ along with a projected mapping installation in a space designed by japanese architect sota ichikawa of dna (doublenegatives architecture). ichikawa believes architecture’s potential is restricted by conventional methods of measuring space. by programming computers to interpret space from an omni-directional perspective, he frees his imagination to explore new dimensions.
just as in creating a map from a globe, plotting a three-dimensional object into two dimensions enables us to appreciate its essence. combining highperformance with unrestrained luxury, the lexus lf-1 limitless concept is a showcase of technology, innovation, and the latest evolution of design atlexus. like molten metal being forged into a fine japanese sword, the lines of the lexus lf-1 limitless concept have the potential to shape the future of a fl agship luxury crossover for lexus. the exhibition is a new iteration of the popular installation at the museo della scienza/tecnologia leonardo da vinci in milan in april 2018.
a global luxury automotive brand with an unwavering commitment to bold, uncompromising design, exceptional craftsmanship, and exhilarating performance, lexus has developed its lineup to meet the needs of the next generation of global luxury guests and is currently available in over ninety countries worldwide. lexus team members around the world are dedicated to crafting amazing experiences that are uniquely lexus, and that excite and change the world.
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