established & sons serves up taste of design. london design festival 2019.
established & sons will showcase a curated range of additions to its existing furniture and lighting collections in an installation themed taste of design, which will invite visitors to graze design both literally and figuratively.
the taste of design invites visitors to explore the idea that the “first taste is always with the eyes,” a concept credited to marcus gavius apicus, a 1st century ad roman gourmand.
“london, as a creative hub, plays a significant role in the ‘digital grazing’ of consumable aesthetics – particularly on instagram. the role of say, visual hunger in product design and in food design is explored in this exhibition as an aesthetic pairing of carefully placed textures, tones, and layering – all for maximum appeal,” said sebastian wrong, design director of established & sons. “today’s aesthetic innovations come from artists and designers who work across boundaries – food experience is having a moment – that’s interesting new ground for us to interpret and work with.”
for the 2019 edition of london design festival, established & sons have reinterpreted and introduced new variations of: beam table by konstantin grcic; lighthouse by ronan & erwan bouroullec; cho light by dimitri bähler; and the heidi stool and filigrana light by sebastian wrong to the principal collection.
“as an ambitious design brand established & sons is committed to creating relevant products people can live and grow with,” says sebastian wrong. “to do this we keep the doors wide open for designers to revisit their work. the conversation is open so that the range can evolve and create versatile products for modern life at home and in the workplace.”
press preview
17 september
9am – 12pm ( by invitation )
opening party
17 september
6pm – 9pm ( by invitation )
exhibition
17 – 21 september
10am – 6pm
established & sons
7 tilney court
london
EC1V 9BQ
tube > old street station
#ldf19 #establishedandsons
