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BMW

Home Tag BMW
2020 zero emissions all-electrified minified mini cooper se.

2020 zero emissions all-electrified minified mini cooper se.

Nov 15, 2019

above> 2020 mini copper se /

a heavier mini with a lighter carbon footprint, and maybe more nimble as her center of gravity is one inch lower. the mini se will start at $29,900 and be available spring 2020. also check out a mini history below.

https://designapplause.com/wp-content/xG58hlz9/2019/11/mini20-se-video1.mp4

[ pros and cons }
power > front-wheel powered 181 horsepower and 199 pound-feet of torque / similar to bmw i3
battery > space saving integrated into floor 32.6-kilowatt-hour lithium-ion
charging > 50-kilowatt fast charge of 80% in 35 minutes
weight > 1,400 pounds – battery pack adds 319 pounds but lower center of gravity
one inch taller > blame it on the integrated battery
range > 150 miles for initial offering designed primarily for urban environments, not for road trips
0 to 60 mph in 7.3 secs

[ premium features that come standard }
advanced heat pump technology
comfort access keyless entry
connected navigation
dc charging capability
dual-zone automatic climate control
electric parking brake
heated exterior mirrors and washer jets
heated front seats
led headlamps
sport leather multifunction steering wheel
[ details ]

[ mini history ] launched in 1961 via british motor corporation (1959 – 1968) bmw acquired the mini franchise in 2000.

below left to right > 1960s mini cooper s / designed by alec issigonis & john cooper // 2019 john cooper works 2-door hardtop with spoiler option

bmw i vision of the future concept does just that. ces 2016.

bmw i vision of the future concept does just that. ces 2016.

Jan 5, 2016

several years ago, with the debut of the i3, bmw offered the most refined of the electrics and in 2016 presents yet another evolved look, this time of a fully autonomous car.

at ces 2016, the bmw group is introducing a new concept known as the i vision future interaction. the statement, vehicles with highly automated driving are an important milestone on the road to vision zero, the idea of accident-free individual mobility. the i vision future interaction is based on the i8 concept spyder that was shown at the 2012 edition of the beijing motor show, and it was built to highlight what the sports car of tomorrow could look like inside.

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above/below> ces16 concept is doorless and topless so you can enjoy the goods

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above/below> most new features are centered around a technology called airtouch that lets the driver control the car’s navigation, entertainment, and connectivity functions with simple gestures made with a flat hand. the driver receives pivotal information on the heads-up-display ‘hud’ – a panoramic 21-inch screen, which shows speed and speed limits and navigation within the field of vision on the front windscreen.

bmw17-ivision-road3

there are three driving modes – pure drive, assist and auto. pure drive creates a driver-focused environment while in assist mode, the car is driven manually but the driving aids automatically kick in if they sense that a collision with another car or with an object in the road is imminent and unavoidable. in auto mode the interior creates an opportunity to relax and unwind thanks to innovatively designed seats and expanded content is available on the central information display.

surely the focus is on the i vision future interaction technology as the i8 concept spyder at the show is not equipped with doors. there’s no technical details on engine so we don’t know if this i8 is powered by a gasoline-electric plug-in hybrid.

the concept car combines intelligent lightweight construction with the advanced drive technology of bmw edrive. it is finished in e-copper orange exterior paint, with highlights being accented in frozen grey (kidney-shaped grille, tank cover and front and rear sills), and in high-gloss black below the entrance. the bmw i vision future interaction uses the lifedrive architecture with the carbon-fibre reinforced plastic life module producing a very lightweight passenger cell.

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[ official press release ]
“vehicles with highly automated driving are an important milestone on the road to vision zero, the idea of accident-free individual mobility. this increases the aspirations of drivers for the user friendliness of vehicles, for the presentation of information and for digital networking of the information. occupants are increasingly also wanting to communicate with the outside world supported by unrestricted quality and in the scope they are normally accustomed to.

at the ces 2016, the bmw group is using the concept car bmw i vision future interaction to show what the user interface of the future might look like – including support from high-resolution vehicle displays where the content responds to the situation. in order to make the interaction of the passengers with the vehicle as intuitive as possible, all functions are controlled using touch-sensitive surfaces, gestures and voice.

interior compartment responds flexibly to the demands of the future. the vision car is based on the bmw i8 concept spyder. the interior has a thoroughbred, sporty and flexible profile. on the one hand, it supports the driver in manual driving mode with a clearly defined focus. on the other hand, when the vehicle is in its highly automated mode, the interior provides an opportunity to relax in the innovatively designed seats and to make proactive use of the time gained through the expanded content available on the central information display.

just as the vehicle adjusts automatically to drive mode and the surrounding environment, the digital content is optimally presented at any given time. drivers look at data such as the charge status of the vehicle batteries or the routes offered before commencing the journey on their smart phone, smart watch or mobility mirror. these are then automatically transferred to the appropriate menus, map displays and driver information on the panorama display in the bmw i vision future interaction. the transition from mobile device to display in the vehicle takes place seamlessly. innovative instruments, panorama displays, 3d views.

the bmw i vision future interaction

the driver receives key drive information on the high-resolution head-up display, which reflects the most important data such as speed, speed limits or navigation information within the field of vision on the front windscreen. the instrument cluster is located directly behind the steering wheel and information is shown here in three-dimensional display (autostereoscopically). as well as the usual information about speed, consumption and range, the driver is also provided with information here about vehicles on the road ahead or oncoming vehicles which are not yet in his or her field of vision. the driver is consequently able to respond at an early stage to all conceivable traffic situations. this also applies during highly automated driving. if the driver needs to take over command of the vehicle, the system provides an appropriate alert. the technology acts predictively so that the driver has at least five to seven seconds to respond.

information prepared to suit the situation

the central panorama display is the most striking interaction element of the bmw i vision future interaction. it extends from the centre console across the entire passenger side and appears to flow harmoniously out of the dashboard panel. the display height of eleven centimeters means that the dashboard panel is not higher than in the bmw i8 and it permits an optimum view to the front of the vehicle. the high-resolution panorama display in the bmw i vision future interaction is almost 40 centimeters wide while the screen diagonal is 21 inches.

when the driver gets into the vehicle, this panorama seamlessly displays the content which is provided by the vision of the open mobility cloud from bmw and it can also be seen automatically using the bmw connected app on a smart phone or other digital end devices. the display adjusts automatically, in response to the drive mode of the bmw i vision future interaction. in future, for example, the system could switch automatically from pure audio to video transmission during phone conversations, if vehicles are driving in fully automated mode. drivers and passengers also have the option of unrestricted access to web content, mails or audiovisual offerings.

while the driver remains active at the steering wheel, information in reduced scope is displayed on the large panorama display in order to minimise distraction and maintain the focus entirely on what is happening on the road. the number of control elements is reduced to a minimum in the bmw i vision future interaction. the most important of these elements – the drive mode selector switch – is located on the left-hand side of the steering wheel. this is used to select between the three drive modes. the “pure drive” mode meets the typical bmw high aspiration for sheer driving pleasure at all times.

assistance systems are used passively here and they only give warning alerts without actually intervening in the control of the vehicle. the “assist” setting provides optimum networking with the surrounding environment.

the best route is calculated in real time and fed into the navigation system. the vehicle supports the driving performance of the driver and intervenes actively if there is danger of an event such as a shunt accident, or if an obstacle on the road appears to be a safety risk. when the vehicle is in “auto mode”, the vehicle itself takes over control of sideways and forward orientation, accelerates independently, brakes and steers – without the driver having to intervene at all.

in the near future, this could already be permitted on certain approved stretches of road, for examples sections of german motorways or in car pool lanes in the usa.

the bmw i vision future interaction proactively gives drivers an alert if they are in a zone for highly automated driving. the driver can then change the drive mode as appropriate. the steering wheel is illuminated in blue in the highly automated drive mode. the colour scheme therefore provides a visual cue that the driver is in this drive mode. if the vehicle leaves the approved lane for highly automated driving and has to take control of the steering wheel again, a red light signal conveys this requirement. the bmw i vision future interaction is therefore already providing an indication today of what the control functions might look like in the future in highly automated vehicles. interaction with airtouch, sensitive surfaces and voice.

the development engineers are using new human-machine interfaces to control and select the content on the large panorama display, and this offers a large number of new options for interaction. one of them is airtouch, gesture control for all communication, information and entertainment functions in the vehicle. it allows the big screen to be operated like a touchscreen – without actually having to touch it.

sensors are installed in the area of the dashboard panel which responds to hand movements. a movement of the hand can be used to go to a position on the panorama display and the selected icon is highlighted visually. if the hand is moved forward (push gesture), the icon is activated or the menu displays the next level.

airtouch has a second option for carrying out this confirm action. an airtouch switch is located on the steering wheel which briefly illuminates if a menu or icon can be activated. a tap is sufficient to select the desired program in this way or to select a preset. there is also a similar button for the passenger located on the side panel. this enables passengers to use one hand to navigate through the menu and very quickly confirm inputs with the other hand.

the menus in airtouch are not in the form of lists but appear as large tiles. four of these tiles are located beside each other on the display. the system provides car occupants with context-sensitive option menus – for example, if music is currently running on a streaming service, buttons are displayed on one of the tiles that allow you to go forward or backwards to titles, stop playing or start again. the intelligent menu control of airtouch reduces selection steps. airtouch recognizes which control steps are necessary next and shows these in the display. this allows the driver to concentrate on what is happening on the road or offers additional convenient control options if the vehicle is driving in highly automated mode.

touch-sensitive surfaces in the wide and generously proportioned central console offer an additional control element. a sensitive control surface is provided beneath the leather upholstery which can be used by the driver or passenger in order to navigate through the menus or option lists by tapping, swiping or sliding movements – as in a smart phone or tablet. the entertainment and information systems in the bmw i vision future interaction can also be conducted by spoken control commands, in other words by recognition of natural language.

the character of the interior changes depending on the drive mode. if the driver changes to highly automated mode, the color of the steering wheel is not the only thing that changes. when the vehicle takes over control, lots of additional space suddenly becomes available for the people inside. the steering wheel moves forward by several centimeters and this opens up more space. at the same time, the contoured, sculpted sports seat changes its character. elements in the side upholstery give the seats a lounge profile which enables the driver to turn more to the right in order to look at the panorama display in a more relaxed position. the new freedom of movement is also supported by an extended headrest and the generously dimensioned central armrest.

the objective is to enable drivers to make relaxed and effective use of the freedoms offered by highly automated driving – and when drivers want to take the wheel themselves and enjoy sporty driving fun, the ideal enablers typical of bmw are provided in the ergonomic design of the seat and steering wheel. this extends through to support from vehicle technology which shows information like the ideal line or braking points on a selected stretch of road in the bmw head-up display.

open sportiness of the bmw i vision future interaction

the athletic design of the bmw i vision future interaction reveals the qualities of an open two-seater which unites dynamic driving, efficiency and visual elegance with a rather special aesthetic appeal. the concept car combines intelligent lightweight construction with the advanced drive technology of bmw edrive. it is finished in the exterior color of e-copper orange, with highlights being accented in frozen grey (kidney-shaped grille, tank cover and front and rear sills), and in high-gloss black below the entrance. the bmw i vision future interaction uses innovative lifedrive architecture which is structured with separate function units that operate independently of each other.

the life module made of carbon-fibre reinforced plastic (cfrp) forms the very lightweight passenger cell. meanwhile the drive modules, which are primarily manufactured from aluminum – drive train, chassis and safety structure – take over the functions relevant for driving. the characteristic binary division of the lifedrive concept is also reflected in the design and deliberately emphasizes the basic elements. highly expressive surfaces and precise lines create a harmonious transition from one module to another.

the headlamps designed with bmw laser light technology are a defining element at the front. they are configured in the u-shaped design of bmw i. the flat engine bonnet is styled with a v that opens up to the windscreen. it forms the starting point for the typical black belt, which continues on the rear cover and constitutes a characteristic feature of the bmw i models. the side view is defined by the short overhangs typical of bmw vehicles. they combine with the wedge shape of the sills to generate the athletic character – contours and lines create a sense of strong forward motion even when the vehicle is at rest. similar to the front, the rear of the vehicle is flat, while a powerful rear diffusor, air vents in a three-dimensional design and the u-shaped tail lamps with led technology give the impression of exceptional breadth to the bmw i vision future interaction and define its sporting aspirations.

a top priority for designers was to integrate the architecture of the large panorama display into the basic concept of the interior design and to accommodate elements in the surface structure which are typical for bmw i vehicles. the instrument dashboard therefore has a structure which is comprised of overlaid pentagons and hexagons. this design is a hallmark of bmw i and is simultaneously a symbol for the seamless networking of the bmw i vision future interaction.

the interior compartment is styled with a mix of color and material made up of plastic, carbon and leather, which creates an aura of high quality, emotionality and thoroughbred pedigree. the seats are upholstered in leather amido and textile, and a leather core made of natural leather. the same leather is also used on the dashboard, combined with a monofilament technical textile which also provides the floor covering for the bmw i vision future interaction. dark leather amido is combined with semi-aniline leather in ice grey to cover the central console. buttons on the steering wheel made of polished aluminum emphasize the high-tech character of the bmw i vision future interaction.

[ bmw group ]

design for disruption: gopro.

design for disruption: gopro.

Dec 12, 2014

patton-gopro-hero4-1gopro’s top-of-the-line hero4 black

eric woodman, who founded gopro, the miniature camera company, in 2002, said on sixty minutes that “it has revealed the hidden perspectives of human life.” yes, he had a stock to sell, and we expect boasts of profound impact for their products from entrepreneurs post steve jobs of course, but that is a surprisingly profound insight.

the gopro allowed people to record and share their best waves in surfing, their wildest leaps in mountain biking –and now their adventures driving.

above> photographer eric sterman using a phantom drone and hero 3+ shoots surfing the bonzai pipeline last december 2013.

gopro is helping to bring the dashboard camera into the main stream. bmw and mini now allow for control of the gopro camera from the vehicle software. the gopro seems on the verge of making the great leap that navigation units did a few years ago, from techie accessory to next cool thing. and they may fundamentally change the way we drive and think about driving.

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the story of popular dash cams in the us begins with the meteorite that exploded near the russian city of chelyabinsk on february, 15, 2013. it injured 1500 people, caused millions of rubles of damage and made americans aware that many russians had dash cams in their cars–for their own protection. not only did the cameras record celestial events, it turns out, but misdeeds by other drivers and law enforcers, posted online.

video from dash cams has a vast life online. in the u.s. it was mostly police imagery: bizarre driver responses to being pulled over and humorous dancing field sobriety tests. no wonder woodman regards the real product of the go pro corporation not as cameras, not even as compilations of video made with the cameras but as the social media surrounding the compilation of the clips. by letting us record moments of adventure, on the road, or entire journeys and sharing them with other people, dash cams could have the same effect on the experience of driving .

some drivers will want to record episodes of horror or humor, others to document rapid or romantic stretches of road. there is a long tradition of filming drives, but you pretty much had to be a professional movie maker to do it. the most famous example is the cult film of a high speed early morning run through paris made in 1976 by director claude lelouch—director of a man and woman–the high-speed short film c’était un rendez-vous.

it is a very french film and often the flavor of dash cam compilations reflects personality and nationality. the russian compilations suggest the wild west quality of its highways. japanese compilations, by contrast, include terrifying tsunami footage and accidents, maintained by japanese trucking association for safety warnings. but the japanese counterpart of russia’s flying cows is different: the japanese news service asahi shinbun reports that dora dora douga website draws 160,000 monthly viewers to a “beautiful landscape” and “unique scenery” site. the dawn of gifu, a landscape view of gifu prefecture, is most popular.

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another use for go pros has recently been proposed. officials all the way up to president obama have suggested issuing body cameras to police officers to help reduce mistaken shootings. but here too the disruptions of the innovation may surprise: won’t these cameras emphasize the point of view of the police officer more than that of the victim?

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patton-gopro-drone1gopro equipped phantom drone used by police in east harlem building explosion in new york city summer of 2014

about phil patton

events1 at london design festival 2014.

events1 at london design festival 2014.

Sep 16, 2014

london-library1library: private members club / see below

[ exhibitions | installations | open houses ]

london-ama1
event> [ ama 2014 ]
venue> v&a | cromwell road SW7 2RL | south kensington tube | 10a > 5.45p
info> Michael Anastassiades in collaborates with Flos presenting lighting installation Ama, made by mouth blown opaline spheres and brass. An appreciation of the pearl diving mermaids of Japan.

london-va-disobient1
event> [ disobedient objects ]
venue> v&a | cromwell road SW7 2RL | south kensington tube | 10a > 5.45p
info> As the central hub location for the London Design Festival for the sixth year, the V&A will again house a broad range of commissioned activity which will be spread throughout the Museum and include installations, events, talks and workshops.

london-double1
event> [ Double Space for BMW – Precision & Poetry in Motion ]
venue> venue> v&a | cromwell road SW7 2RL | south kensington tube | 10a > 5.45p
info> The exhibit is a kinetic sculpture created from huge reflectors measuring around 10 x 15 meters. One side is flat and the other is like a lens, reflecting the gallery in differing ways as they move in a choreographed fashion.

london-highline1
event> [ high street highline camden collective ]
venue> collective | 26 camden high street | 10a > 5p mon>sat
info> Collective invites artists and designers to produce temporary installations for the roof tops of Camden High Street. We explore the creative possibility of these vacant upper corridors and offer an alternative perspective, taking inspiration from New York’s regeneration project, ‘The High Line’.

event> [ library: a private member’s club ‘open house’ ]
venue> 19 greek street | 122 st-martins lane, covent garden WC2N 4BD | charing cross tube | 10a > 6p
info> Designed by Marc Peridis of 19 greek street, LIBRARY is London’s new member’s club targeting an intellectual elite of architects, interior designers, writers, playwrights and more. Opening in September, the exclusive club will open it’s doors to the public For the duration of LDF.

london-dm-kahn1
event> [ louis kahn: the power of architecture ]
venue> design museum | shad thames SE1 2YD | london bridge tube | 10am – 5.45pm
info> The American architect Louis Kahn is one of the great master builders of the 20th Century. In this exhibition, discover how Kahn created a modern form of expression for the eternal and essential qualities of architecture.

london-fritz-offcut1
event> [ off | cut ]
venue> | fritz Hansen showroom | 13 margaret street W1W 8RN | oxford circus tube | 10a > 6.30p / wed 10a > 9p
info> an experimental, deployable structure that investigates the inventive re-use of Fritz Hansen’s material waste. Designed by Chung Tyson Architects.

london-bergne-open
event> [ open studio ]
date> 20 september | 11a > 6p
venue> sebastian bergne studio | 2 ingate place SW8 3NS | queenstown Road station |
info> Sebastian Bergne will be opening his studio to visitors. Displayed in the context of his working environment will be new and old projects for the arrangement of flowers.

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event> [ space and light ]
venue> sir john soane’s museum | 13 lincoln’s inn fields WC2A 3BP | holborn tube |
10a > 5p tue/sat
info> A pop-up exhibition inspired by Sir John Soane’s use of space and light. Leading contemporary designers and artists, including Ab Rogers, Paul Schutze, Sebastian Bergne and Tiipoi install their work in the Museum’s historic interior.

[ party! ]

london-heals1
event> [ heal’s tottenham court road party ]
date> 17 september | 6 > 9p
venue> the heal’s building | 196 tottenham court road SW2 4DR | the goodge street tube |

harley-davidson electric motorcycle: livewire.

harley-davidson electric motorcycle: livewire.

Jun 20, 2014

A new Harley-Davidson electric motorcycle was unveiled Tuesday at an exclusive preview on a closed runway at the former Marine Corps Air Station in Irvine. The name is LiveWire.

LiveWire weighs 460 pounds and is capable of zero to 60 in under four seconds. Harley isn’t saying much about the drivetrain beyond saying the bike uses a lithium-ion battery with a range of 53 miles. It charges in 3.5 hours at 220 volts.

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“As a company, we have always been about strength and freedom and power,” Matthew Levatich, Harley-Davidson’s president and chief operating officer, said on the former El Toro airstrip. “So it’s really a question of ‘why not?’ instead of ‘why?’ This isn’t some sort of ploy for us. This is real.”

It’s a pretty big bet by the 110-year-old company who’s built a reputation on power and rebel attitude because this bike is not loud, but quiet. It doesn’t sound like the prototypical Harley—or a “fighter jet landing on an aircraft carrier” as Harley puts it. But the whirring noise of Harley’s electric is in special jarring contrast to the well-known sound of its engines — They won a well-publicized legal action protecting the “potato potato” sound of its Vtwin engine as a design feature and brand element.

Electric technology in the motorcycle world has not kept up with automobiles for several reasons. Motorcycle manufacturers are not required by federal agencies, as carmakers are, to produce a certain number of electric vehicles or to maintain an increasingly low average miles per gallon rate. Also, a motorcycle frame cannot accommodate massive battery packs as easily as a car chassis.

There are well-regarded electric bikes on the road now. Ashland, Oregon-based Brammo has leading-edge electrics, but it’s not gaining market share.

Electric motorcycle industry leader, Santa Cruz-based Zero Motorcycles, produces and sells only a few thousand units a year of its S and SR street bikes.

San Francisco’s Mission Motor Co. bikes can go zero to 60 in three seconds with a top speed of 140 mph-plus. They’re pricey starting at $32K.

An electric motorcycle made by Lightning set a new record at last year’s Pikes Peak mountain race, beating records set by gas-powered superbikes.

BMW is the only major that has an electric two-wheeler in production, a scooter called C Evolution, but not yet available in the U.S.

The big four Japanese bike makers, Honda, Kawasaki, Yamaha and Suzuki — are believed to be deep into research and development. Electricity might be something every motorcycle manufacturer will have to investigate –just like every automobile manufacturer.

What’s a little interesting is how the company plans to expose LiveWire and see if it will be accepted. They’ve made a number of prototypes to be released around the world starting with New York City Monday, 23 June.

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[ harley-davidson ]

<a href="about phil patton

bmw vision future luxury. 2014 beijing auto show.

bmw vision future luxury. 2014 beijing auto show.

Apr 20, 2014

BMW shows its Vision Future Luxury concept at Beijing auto show. A long limo with center opening doors and comfort backseat as well as front.

[ official release ]
Beijing/Munich – April 19, 2014 6:00pm EDT/3:00pm PDT. . .The BMW Vision Future Luxury furnishes a long-term outlook on the perception of modern luxury for the BMW brand. It stands for a forward-looking fusion of exclusivity and innovation, for a driving experience that is at once emotional and exclusive. All this is conveyed through the outstanding exterior and interior design of the BMW Vision Future Luxury along with its innovative technology, a pioneering lightweight engineering concept and a seamlessly integrated user interface and driving experience that caters optimally to the needs of all occupants. The BMW Vision Future Luxury makes its world debut at the 2014 Beijing Motor Show.

“Innovative technology and modern luxury have always been an important part of BMW’s brand DNA,” says Adrian van Hooydonk, Senior Vice President BMW Group Design. “We use visionary concept vehicles like the BMW Vision Future Luxury to show where we may be going with these themes in the future, and to give us new inspiration and motivation. The BMW Vision Future Luxury – with its innovative technologies and with meticulous precision and quality in every detail – takes our thinking on modern luxury a logical stage further.”

Heralding a new approach – the design.
“The design of the BMW Vision Future Luxury is the messenger of our philosophy of modern luxury, one in which innovative technologies play a key and vital role. These innovations deliver a new, multifaceted luxury experience that spans intelligent lightweight engineering, innovative interior design and a radically new user interface design,” says Karim Habib, Head of BMW Design, summing up the design approach to the BMW Vision Future Luxury.

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This approach is particularly tangible in the interior. Throughout, the design expresses both form and function of the innovative technologies. For example, the intelligent lightweight engineering concept of the BMW Vision Future Luxury is expressed in the design principle of subtractive modeling. That is to say, the specific geometry and functions of an individual component are created from one and the same layered composite structure, comprising many different levels and materials. An initial base layer of fine carbon fabric is followed by a functional level featuring user interface components, control and display interfaces and lighting functions, which in turn is followed by a further structural, load-bearing layer of aluminum for additional strength. Finally, the top layers comprise wood, then leather, to create a warm and comfortable ambience. In a given area of the interior, the multi-layer structure is “milled down” to the appropriate depth depending on what surface material and what function is required. Since the interior geometry is therefore always pared down to essentials, this cuts total weight substantially. This treatment also makes for virtually seamless transitions and very elegant, fluid surfaces.

The unrivalled characteristics of carbon as a material – both individually and in combination with its surrounding materials – are optimally utilized in this rigorous lightweight design concept. The carbon underlying layer is visible in the doors, under the seats and especially in the innovative, pared-down B-pillar. A full B-pillar as used in the past is dispensed with. The carbon construction allows the seat frames to be integrated into the load-bearing structure. There are also connections to the door sills and centre console, which means only a very small and unobtrusive B-pillar is required. The BMW Vision Future Luxury’s wide-opening coach doors would not have been possible without this new carbon B-pillar solution.

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New-style user interface design and exclusive BMW ConnectedDrive services.
In the driver’s and front passenger’s area, precisely defined lines and surfaces create a sense of exclusive dynamism. The design of the instrument panel closely complements the design of the displays themselves. The driver is surrounded by a wrap-around cluster of three intermeshing displays, creating the typical BMW driver-centric cockpit. The three-dimensional display technology means that at the visual level the instrument panel styling appears to carry over into the displays themselves. In other words, to the eye the interior space seems to continue into the solid structures of the instrument panel, generating an impression of unprecedented depth and spaciousness.

The left-hand display mainly presents vehicle-related information, while in the centre a programmable cluster displays speedometer, rev counter and other information, as well as context-adaptive supplementary data, which is displayed as and when relevant. Meanwhile, the right-hand display – the Driver Information Display – provides additional infotainment information. The driver also has the option of controlling all these functions by voice command.

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BMW Vision Head Up Display.
The primary driver display, however, is the “contact-analogue” BMW Vision Head Up Display. This display augments the driver’s view of the real world by projecting information directly in the driver’s line of sight onto the road. Buildings, traffic signs or hazards can be highlighted directly in the real-world environment, selectively directing the driver’s attention to specific information which is particularly important at any given time. This technology gives a new dimension to driver assistance functions such as Speed Limit Info, where road signs can be identified and highlighted in the driver’s field of view, or the Traffic Light Assistant, which provides real-time information about traffic light phasing.

In place of a central shared information display for driver and front passenger, the BMW Vision Future Luxury offers front passengers their own Passenger Information Display. This display is connected to the Driver Information Display via a touch-sensitive panel, where information can be exchanged between driver and front passenger using swiping movements. Applications like booking opera tickets online direct from the vehicle via the BMW ConnectedDrive Luxury Concierge service can be displayed in the Passenger Information Display, where they don’t risk distracting the driver. The relevant functions can be conveniently controlled by the front passenger using the iDrive Controller with touch-sensitive interface.

Rear Seat Touch Command Tablet.
In the back, two Rear Seat Displays set into carbon surrounds, and a detachable Rear Seat Touch Command Tablet, put the finishing touch to the integrated user interface concept of the BMW Vision Future Luxury. These displays can communicate with the front displays and also with the BMW ConnectedDrive services. Everything from trip-related information like speed and journey time to information relating to the Luxury Concierge Services can be displayed here in simple and customized form. It is also possible to use online entertainment content like internet-based video and music streaming as well as gaming. All content and functions can be controlled from the rear seats using the detachable Rear Seat Touch Command Tablet in the centre console.

Personal space at the rear.
For the occupants of the rear seats, the BMW Vision Future Luxury offers a luxurious haven of personal space. Two large, deeply contoured single seats add to the appeal, inviting passengers to retire into their own personal “comfort zone”. A retractable table, the angled Rear Seat Displays and the rigid backs of the front seats create a very private ambience, sectioning this area off from the rest of the interior. The sense of privacy is accentuated by modern, flowing geometry and the use of select materials, with lavish wood surfaces extending from the rear parcel shelf to enfold the rear seat occupants in a cosseting three-dimensional space. Strategically placed lighting slats integrated into the wood echo the surrounding styling and, with their warm glow, accentuate the modern and cozy ambience. Finest-quality aniline leather in Batavia brown and a lighter Silk shade, Silk nubuk leather and the warm brown, layered lime wood all have a natural aura which offers unique visual appeal and quality. The division between darker materials in the upper areas and light materials in the lower areas creates a feeling of warmth and a luxurious sense of space. A deep-pile pure silk carpet rounds off the exclusive array of materials in the interior of the BMW Vision Future Luxury.

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Exclusiveness and elegance – the exterior design.
In side view, perfect proportions – precise, uncluttered and elegant – convey the exclusiveness of the BMW Vision Future Luxury. The long wheelbase, short overhangs and low, set-back greenhouse lend the stretched silhouette a refined dynamism. In hallmark BMW style, a finely sculpted contour line creates a taut arc along the side of the vehicle, and the opulent surfaces underneath this line have, as always on a BMW, been shaped by seasoned modelers. This hand-sculpted design gives the surfaces a special emotional appeal that would be beyond the capabilities of a computer. The effect is further enhanced by the Liquid Platinum Bronze exterior paintwork, which generates a warm, shimmering effect. An exclusive flourish at the side of the vehicle is the side mirror, which appears to grow organically out of the chrome window trim. Designed as a visual continuation of the chrome trim, its slender stalk is attached to the mirror from below, giving it a graceful and effortless appearance, almost as if it were hovering in mid-air.

BMW EfficientDynamics: honed aerodynamics and intelligent lightweight engineering.
The exterior design perfectly showcases the advanced aerodynamics and innovative lightweight engineering of the BMW Vision Future Luxury. The coupé-style roofline and sloping boot lid, for example, significantly reduce drag. Underlying the tautly sculpted exterior surfaces, equally refined solutions provide optimal channeling of the airflow. They include the Air Breather system at the rear of the front wheel arch, a C-pillar with internal air channeling, and openings in the rear apron which vent air from the wheel arches. An elegant carbon strip in the door sill area alludes discreetly to the innovative lightweight engineering concept based on aluminum and carbon. Both these lightweight materials are used in the vehicle in exactly the right places to achieve maximum effect – both individually and in tandem.

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BMW Laserlight at the front.
Clean and simple in design, the traditional iconic BMW front-end design cues – the twin kidney grille and twin headlights – instantly proclaim the brand identity of the BMW Vision Future Luxury. The lean contours of the headlights also hint at the innovative technology sheltering behind them: BMW Laserlight. This new technology not only paves the way for a very flat and dynamic interpretation of the typical BMW twin round headlamps, it also sets completely new standards in terms of brightness, range and intensity. The concentrated, parallel light beam is up to ten times more intense than that of an LED system. The reduced energy consumption and packaging requirements of laser lights make this technology a prime candidate for use in future vehicles.
Underneath the headlights, the assertive multi-material front apron accentuates the elegant front-end styling. At the outboard ends of the apron, graceful carbon air deflectors conceal a range of BMW EfficientDynamics aerodynamics features. The thin-walled air deflectors are made of carbon, a further reminder of the intelligent lightweight engineering concept of the BMW Vision Future Luxury. A slender chrome strip on the air deflectors highlights the airflow system.

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OLED lighting at the rear.
The horizontal lines of the side profile glide gently away at the rear in a final expansive flourish. As at the front, the body styling in this area is deliberately understated, allowing the innovative, narrow and slender lights to make a powerful statement. For the first time on a BMW the rear lighting is provided by organic LEDs, paving the way for a completely new treatment of the typical BMW L-shaped lights. The BMW Vision Future Luxury’s L-shaped rear lights comprise a large number of small, likewise L-shaped OLEDs.

An organic LED consists of wafer-thin organic semiconductor layers positioned between two electrodes. The light-emitting polymer layer is only approx. 400 nanometers thick, making it roughly 400 times thinner than a human hair. Organic LEDs are not only extremely thin, as well as flexible, they also produce very uniform illumination over their entire surface. Due to their very thin dimensions, and since they do not require reflectors in order to produce the desired broad light dispersion, they open up completely new ways of using light in and around the vehicle.

With its arrival in Beijing, the BMW Vision Future Luxury furnishes a long-term outlook on the perception of modern luxury for the BMW brand.

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes. The BMW Group sales organization is represented in the U.S. through networks of 339 BMW passenger car and BMW Sports Activity Vehicle centers, 139 BMW motorcycle retailers, 119 MINI passenger car dealers, and 35 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

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german car companies thinking about the cities of the future.

german car companies thinking about the cities of the future.

Oct 27, 2013

urban-design1

German car companies are thinking about the cities of the future. Audi has its Urban Initiative, BMW has a multi-year city future project in cooperation with the Guggenheim, now gathered together in a show at the Guggenheim in New York. Volkswagen’s effort to look at future cities is a multi year partnership with the Museum of Modern Art and its junior branch in Queens, PS One, where the company has built the VW Dome, an inflatable hemisphere that looks like some Cold War era radar station. The efforts began in the aftermath of storm Sandy about a year ago. Inside the dome ( photo above ) on Saturday were the latest elements of the effort: presentations by architects and planners addressing an urban future where 75 per cent of the world’s population will live in cities and most will be poor. [ audi ][ bmw / guggenheim ] [ vw / moma / ps1 ]

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BMW sound cars at frieze 2013.

May 10, 2013

frieze13-bmw2frieze vip cars

The eye is more powerful than the ear. So the few works of art for the ear ran a good chance of being overwhelmed by the thousands for the eye filling the huge white tent of the Frieze Art Fair, on Randle’s Island, next to Manhattan. These sound pieces pushed their way to the front of attention by sneaking onto the VIP shuttle service cars offered by BMW. 

The trio of projects in Frieze Sounds are shown off on the trip from Manhattan to the tent where the fair is held in the solid studio of black BMW 7 Series. They include a trio of audio works by the artists Trisha Baga, Charles Atlas and New Humans, and Haroon Mirza.

frieze13-bmw-trisha1trisha baga [ listen! ]

The artists were chosen by curator Cecilia Alemani, who is also the curator who picks art for the High Line in Manhattan. “Each of the participants has taken a different approach to this brief,” she said before the show. “Trisha Baga will estrange everyday noise; Charles Atlas and New Humans will use their own voices.” The mode of the pieces is auditory collage: Baga’s piece, called Hercules, mixes bits of weather forecasts, movie scores and multiple language phrases.

frieze13-bmw-atlas1charles atlas & the new humans [ listen! ]

The artist Charles Atlas worked with the collective New Humans (Mika Tajima and Howie Chen) in “a new aural experience, utilizing electronically fractured vocals by Atlas and Tajima” producing “a poem-like babble of unrelated words.”

frieze13-bmw-haroon1haroon mirza [ listen! ]

The work by Haroon Mirza sounds like listening to the fair floor itself—because it is. It is based on sampling actual sounds under the tent. Non VIPs can listen to the works through earphones set up in an area of the fair tent, or [ downloaded ] 

frieze13-bmw-patton1

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BMW bobsled.

Jan 31, 2013

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BMW designers at DesignworksUSA, the company’s satellite studio and design consultancy in California, turned their skills in working to design a new sled for the U.S. Men’s Bobsled Team headed to the 2014 Sochi Winter Olympic Games.

Applying processes similar to its vehicle development, the company says, BMW has paired intelligent lightweight materials, such as carbon fiber, with optimized aerodynamics to design the new sled. Michael Scully, Creative Director, BMW Group DesignworksUSA, says “BMW EfficientDynamics techniques are at the heart of the sled’s design, making it sleeker, lighter and we hope faster: essentially a BMW on ice.”

BMW used its expertise in designing with carbon fiber “from BMW i, the company’s sustainable division, which designs strong, lightweight carbon fiber electric vehicles, “ the company says. It also relied on aerodynamic experience and the careful distribution of weight—a longtime BMW virtue.

“BMW was able to reconfigure the sled’s weight distribution to achieve an optimized balance of the regulations’ mandated sled weight. The result is a significantly lighter body shell with a low and centralized center of gravity.”

A prototype of the new sled ran on January 19 at the FIBT World Cup in Igls, Austria and finished 14 out of 30 teams at a contest in Switzerland. That result was not bad, designers say: the concept will be refined before the final sled is built.

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Mini by puma.

Jul 19, 2012

click > enlarge

Mini and Puma extend joint design and accessory program.

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