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Ayse Birsel

Home Tag Ayse Birsel

Why design. Herman miller asks questions

Sep 12, 2012

click > enlarge

Herman Miller launched a design series [ “Why Design” ] 10 September. Here’s there the official announcement:

At Herman Miller design is the language we use to ask questions and seek answers to the problems our customers face. The design process is a journey into the unknown—or as George Nelson once quipped, “I have never met a designer who was retained to keep things the same as they were.” Before we decide what we do and how we do it, we like to begin by asking the question “Why?” In Why Design, a new video series, we explore the world through the eyes of our designers, and share something of why we value their point of view.


Each Monday morning, from September 10th through October 29th, we will launch a new designer profile at Why Design. The series includes:

9.10.12 – Yves Béhar – “Surfing Is Like
Improvisational Jazz”

9.17.12 – Don Chadwick – “The Camera Becomes an Extension of Your
Eyes”

9.24.12 – Ayse Birsel – “Your Life Is Your Most Important
Project”
10.1.12 – Irving Harper – “Paper Is a Versatile Medium”

10.8.12 – Gianfranco Zaccai – “Great Food Should Be Like Great
Design”
10.15.12 – Studio 7.5 – “Design by Its Nature Is
Collaborative”

10.22.12 – Steve Frykholm – “It’s the Breaks That Allow My Mind to
Refresh”
10.29.12 – Sam Hecht + Kim Colin – “We Need Contrast and Tension to Be
Able to Create”

Accompanying each video is a series of candid photographs from the designers’ daily lives, offering a glimpse into their world and thought processes, and a profile of their design work for Herman Miller and beyond.



[ why design ] [ herman miller ]

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