retailer: hammacher ( $1,950 usd )

handcrafted with wooden legs and a ceramic chalk surface, this ain’t your average rec room ping-pong table.


Made for PUMA by aruliden, a firm that approaches branding through product design, the “Chalk Table” aims to enhance the playful side of the highly competitive sports industry and to bring about a different kind of athlete. Here, they explain what they mean.

“When did sports become so serious? When did being an athlete require you to sacrifice your life? Shouldn’t playing a sport actually involve playing? Let’s bring back the social aspects of sports. Capturing joyful, active moments of life for a different kind of athlete: The After Hours Athlete.”

The chalk surface adds a fun element, allowing players to map out ideal moves or leave threatening notes to their competitors, and the under table storage is one of those amazingly simple, why-didn’t-I-think-of-that-first design solutions. The equipment is stowed away in protective cases with simple, magnetic closures to prevent weathering and runaway ping-pong balls. Game on! ($4,750)

designer: aruliden
producer: puma

about perrin drumm

Product: chairless
Designer: alejandro aravena
Producer: vitra

The design retains a 4×4 mounting system so it can be used with most conventional bindings but a stiff binding with minimal padding is recommended. While the The Whip will perform well in regular powdery conditions, it’s not built for deep, off-trail powder.

The Whip represents a total rethink of several elements of snowboard design, but at first glance, there are two glaringly obvious features that stand out – the elongated cutout that runs through the center of the board and the raised, carbon-composite mounts dubbed “Spider back suspension”.

The purpose of the Open V Hull shape is to reduce the amount of surface area in contact with the snow and in turn reduce drag for greater gliding speed. The straight inner edges boost directional stability and are positioned lower than the outer edge resulting in a slight V-shape that is designed to improve edge to edge transition.

The second – and most striking – design element is the Spider back suspension, a system which was inspired by Leonardo Da Vinci’s famous Vitruvian Man sketch. Lin explains that the SBS fulfills several key roles – it acts as a suspension system to reduce chatter and because it’s edge mounted, allows for easier transfer of weight directly to the outside of the board, which is curved like a conventional snowboard for turns. The SBS mounts are tilted slightly toward the center of the board for a more natural stance and further assist turning by raising the center of gravity. The inner arms also act like leaf springs to give the board more “pop”.

The board is hand-built from wood, plastic, steel edges and carbon composite while the SBS is constructed with carbon composite. The suspension role played by the SBS also means that there’s no need for a dampening rubber sheet to be added to the board.

Only one model of will be released this year with the company expecting to produce a few hundred this season. The first, 158cm model is known as “The Whip F-117″ (see below for specs) and there are plans to introduce more boards by next season.

The Whip is patent pending in the U.S., EU and most of Asia and the “F-117″ model is now available for pre-order at the Cheetah Ultra Sports website at a price of USD$1899. Shipping is slated to begin this month. via cheetah ultra sports

The Whip F-117 Specs:
* LENGTH: 158cm
* WAIST WIDTH: 23.5cm
* EFFECTIVE EDGE: Outer 127cm, Inner 86x2cm
* NOSE WIDTH: 29cm
* TAIL WIDTH: 28cm
* OPENING WIDTH: 7cm
* STANCE LOCATION: 10.5 Back
* SPIDER HEIGHT: 3.8cm
* RIDER WEIGHT LIMITS: 135-195 lbs.

Designer: Adams Lin