The final stretch. Our feature article leading up to and thru the election will recap what many “branders” have concluded: Obama’s campaign is case-study worthy. ( collage on left from special edition – Creative Marketers Report 2008, Creativity; campaign logo/button from on-line store on official Barack Obama website. ) ( above ) logo design: collaboration […]
This running feature began in 2008 to develop a story on the state of wind
Phillipe Starck’s latest — a plastic chair — earned it’s name on the first sketch. Mr. Impossible. The designer said it couldn’t be made. The challenge being the weld. Using existing methods to weld the seat and the legs would create an unsightly seam. Kartell’s engineers had to go the blue water route. The key, […]
a home that makes the Smart car, standing side-by-side, look like a SUV. no, an 18-wheeler.