Heightening awareness of design-driven objects.

Public bikes – wheels shipped right to your door

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Four years ago I drove to New York from California with my faithful strapped to the roof of my car. I rode the hulking thing to work and play for three solid years, but after pedaling fifty pounds of steel up an extra steep bridge one hot, Summer day, I decided it was time to get a “real” bike, something lightweight and fast. I love my current bike, a speedy little Specialized, but whenever I see the classic, swooping lines a my California heart goes pitter-pat.

Today I discovered Public , a light-weight beach cruiser-style bike. It’s about a year too late for me, but if you’re inclined to cruise these easy-shifting, seven-speeders are super affordable. Normally they’re $595, but for another week ( SALE ENDS 3/21 ) you can knock $100 off the normal retail price – just in time for the warm spell that’s sweeping the East coast.






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