Heightening awareness of design-driven objects.

Apple campus bike. Is this an iBike?

apple campus bike photo taken july 21, 2011 by designer everaldo coelho


What’s Apple next venture? Speculators, perhaps the latest clues.


on august 5, 2010, apple applies for bike computer patent [details]


One year earlier in 2009 Apple had filed for a “smart-bike” patent application 20100198453 [details]


venezuelan designer juan pablo zamora concept bike circa 2009


above: It’s about expectations: first image grabbed while looking for the new campus bike for this story.


two models among many google campus bikes, a perk around awhile


So, is an “iBike” the new campus bike or will it be a bike computer app for the iPhone and iPod? In the meantime read more about iBike on 9to5mac

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